Blogging is a Marathon NOT a Sprint
Most people believe that when they begin blogging that they will have overnight success. They get into the mindset of, “if I do this, the immediate result will be this.” Unfortunately this is not the reality of a blogger.
Blogging really is more of a marathon. It is discovering what your ultimate game plan is with your blog and making sure you are doing what needs to be done to make it happen.
Some bloggers make the mistake of only blogging once a week or even once a month. This is not the definition of a blog. A blog is something that gets updated daily. It is a commitment to yourself and most importantly your readers.
Remember that ultimately your blog is about your readers. They are coming to your blog because you give them insight. You share information with them. You educate them in some way. They see you as a valued resource and trust your opinion.
Don’t break that trust with your readers by not being there for the long term. I have made this mistake and that is why I am sharing it with you. Your readers are the reason you blog to begin with. Meet them where they are at and be willing to be transparent and a bit vulnerable with them.
We are all on this journey called life and the best you can do is to continue to add value to it. Be a shinning light so that others can find their way out of the darkness.
My recipe for blogging is simple. Be honest, truthful, and helpful. Provide value and education. Share information that people would pay for.
If you are willing to give, you will find success with blogging. Believe in your talents and passion. Use blogging as a tool to build your brand and business. Update daily. People are looking for you and your voice.
Blogging is a marathon… it is not a sprint. Enjoy the journey and build relationships.
Here is a video sharing some more insight into business is a marathon and not a sprint.
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