Can a Chef leave a 15 plus year career in the kitchen and be successful in the MLM world?
This was a question I battled with for well over 5 years.
It took a talk with Tim Erway and a leap of faith. And the answer to the question…
Where did I see myself in 5 years? The answer was not going to be found in a kitchen.
The journey began with blogging and from that moment I have never looked back.
As a chef we are pretty anal about following a recipe. If a recipe is wrong, then consistency is wrong, money is lost, customers are upset and everything gets ugly.
In a kitchen consistency is key. You have to have the right ingredients for each recipe. You must use the right amounts for consistency. And you must follow the recipe for cooking. It literally is step-by-step directions.
A kitchen is referred to as the “heart of the house” in the restaurant industry. For me, I consider my blog my “heart of house” for building my MLM.
With blogging there are rules that have to be followed. Posts that need exact ingredients in order to create success online. We look at blogging and think… sure, I can do this. But once you get into it you wonder why it is not working.
Like any talented Chef our goal is to teach our knowledge and skills to the new “whipper snappers” that come in from the culinary world. They claim they have knowledge but it takes working in a real kitchen to understand the dynamics of speed, efficiency, and the ability to be flexible.
My goal as a Chef was to teach and help my culinary students how to become efficient and skilled at their job. If a beur blanc sauce broke right before service, did they know how to fix it? How do you get a steak to well done in 7 minutes? What is the plate presentation suppose to look like? What ingredients are needed for every plate in order for it to go out to the guest?
We had checklists and quality control in place.
Blogging is a lot like a kitchen.
There are secrets that you only learn by working with an expert.
I have been blogging for over 6 years and every day I learn something new about blogging. I continually improve myself so that my students stay ahead of the curve.
They are skilled at keyword research. They now exactly how a blog post is suppose to look. They learn little details that increase their SEO and help them to rank faster in the search engines.
The have checklists and a daily plan of action. They have an open live training day, once a week where they can join in the conversation and get their blog reviewed or ask questions. On that day it is all about them.
They have reduced their learning curve by 3-5 years and they did it in just 4 weeks.
I pay for my blogging education because I want to learn from leaders that are already creating success in their MLM using blogging. If you don’t know Ray Higdon yet… I suggest following his blog. He generates over a 1,000 leads a month with just his blog.
I also subscribe to a publication called What’s Working Now to get the latest and most up to date training on blogging and marketing my MLM online.
MLM & Blogging
For those in the network marketing industry blogging is the key ingredient that 97% are missing. As for the 3%?
1% of them are building the right way and 2% have a blog but don’t understand why they are not raking in the leads. They have no traffic.
The world of MLM is changing and that change in coming in the form of attraction marketing. It’s now about helping people and not selling to people.
Found this #quote and it completely hit home.
“People don’t buy what you do; they buy WHY you do it. And what you do simply proves what you believe.” – Simon Sinek
Blogging give you a home online that allows you to share your why. It give you the opportunity to teach what you are learning.
Become a magnetic of value and education.
There are just 3 ingredients that every MLM blogger need to know.
- Invest in your education
- Apply what you are learning
- Teach what you learned
So many of us MLM’ers have attended live event, webinar, and training. I am almost positive that you took notes during this time. As a MLM blogger you now have a chance to share those notes on your blog.
You become a valued resource. People want to join you because of the value you share. Your MLM grows. That is the power of attraction marketing.
So can a Chef succeed in the MLM industry with just a blog?
Did This Help You? If so, I would greatly appreciate if you commented below and shared on Facebook and/or Google+.
Yours in Gratitude,
Chef Katrina van Oudheusden
Connect with me on Google+
P.S. Stop the pain of struggling today. There’s an answer waiting on the other side, one simple system that I use to generate upwards of 20 leads a day for my business. (Unless You Already Have Too Many Leads) – Click Here For Instant Access