You should always be in the news and conversing with your audience. From blog post to newsletters, you should focus on providing solutions and entertainment to your following.
So how do you get in the news? How do you keep in touch with your audience, prospects, leads, and people you meet at networking events?
For years I rebelled against this idea of newsletters… Sign up for a newsletter in my mind was like signing up for SPAM mail.
Who in their right mind would do that? I hated the idea of a newsletter, until today.
Let me take you on a little journey about being in the news….
7 years ago, I was not in the news…
On Oct. 31st 2008 I joined my MLM company Reliv. I was super excited. I was going to become the next overnight millionaire. After all I was surrounded by over 62,000 Walt Disney World employees… who wouldn’t want to join me in my opportunity?!
Well, after the first 6 months and burning through my hot and warm market, I was feeling pretty down.
This network marketing thing was NOT working out the way it was suppose to. By now I should have had at least 2 or 3 people on my team that were heavy hitters. (I wasn’t in the news)
But it wasn’t to be. I still believed in the products and opportunity, I just had no one to share it with.
Could there be another way to reach a more “targeted” audience?
Thus began my search on the internet. Who the heck was teaching network marketers to successfully use the internet to get leads and recruit people into their business. I found one such person. Mike Dillard.
His course back then was called Magnetic Sponsoring. Groundbreaking education to all network marketers that read it. Mike recently retire this book.
Now the new and improved version is called Attraction Marketing Formula. Better than Magnetic Sponsoring because of the exact recipe to follow if you want to use the internet to build your business.
Oops… I digress… Sorry!
So it was because of Mike Dillard that I was fully introduced to the world of attraction marketing. Lead with value and you will attract other to join you in your MLM opportunity.
Lead With Value… In the News?
What the heck is, “lead with value”. I had no freaking value back them, I was a struggling network market looking for people to talk to.
How the heck do you add value?
Turns out you add value by investing in yourself. (Still not fining this news worthy…. *sigh*)
Hang with me for just a moment longer and it will all come together. Hind sight is 20/20 after all.
For the last 7 years I have done nothing but invest in myself. From the $2,000 Video Marketing Workshop, the $700 NES VIP live event, down to the $7 course I bought yesterday on video marketing. Then begin including all the books and audio downloads I have purchased over the years.
What was my #1 mistake?
NOT having a newsletter. Not being in the news for my audience. Not sharing what I was learning.
I was completely and totally selfish! I horded information like Scrooge and refused to share what I was learning.
I was actually hurting my network marketing business because I refused to share the amazing knowledge that was gifted to me.
I wasn’t in the news…. I missed one of the key elements of building relationship. I forget to be a servant leader to my audience.
Get In The News!
I urge you, if you haven’t already to grab an email auto responder, I like Aweber, and set up a newsletter.
If you are in network marketing, begin the journey of investing in your education and training and begin sharing what works and doesn’t work with your newsletter.
Start building relationships. Let them know what to expect from you when signing up. Training, stories, education, offers, and how you can help them.
For years I was against newsletters and now today, I am beginning my very first newsletter. Marketing Ingredients with Chef Katrina.
A funny and often humorous tale of what it means to build your business online. You will get the EXACT Ingredients needed to build your business. Over the last 8 months I have successfully helped 2 of my teammates leave their corporate job behind. How can I make this happen for you?
If you want access to the exact information that I shared with them… Get yourself on my newsletter. Feel free to unsubscribe at anytime. 🙂 My feelings will not be hurt.
Sign Up For Chef's Newsletter
Essential Marketing Ingredients to Successfully Build Your Business Using The Internet.
We value your privacy and would never spam you
I am super excited about this new way of connecting with you. Can’t wait to share secret training with you. Insider information and all my other good stuff. I don’t know why I didn’t think of this sooner.
So my message to you. Get in the news… offer your prospects a way to get to know you and connect with you. Give great training and share with them what you are learning. Don’t horde knowledge like I did. Share it. Empower others to greatness.
Get yourself in the news of your prospects. Give them a reason to look forward to your emails.
Did you get value from this blog post on get in the news? If so, please consider sharing using the social icons below or to the left.
Are you currently using a newsletter? What are your thoughts on them? Leave your comment below.
Yours in Gratitude,
Chef Katrina van Oudheusden
P.S. Stop the pain of struggling today. There’s an answer waiting on the other side, one simple system that I use to generate 1 to 7 leads a day for my business. (Unless You Already Have Too Many Leads) – Click Here For Instant Access