The fortune is in the follow up.
Over the last few days we have talked about:
Which leads us to today. The conclusion of recruiting prospects into your MLM business.
The fortune is in the follow up. If you are not following up with your leads you are losing out on thousands of dollars.
The first thing you need to realize is that you get paid for doing one thing, and one thing only… TAKING ORDERS.
It’s the only time you make money, so it’s your most valuable activity. In fact, it’s the only activity you should be personally engaged in because of that.
Everything else is a poor use of your time and understanding this concept is important to producing a high volume income.
Shocking Follow Up Truth Bomb
Most home business owners spend 90% of their time on “busy work” activities that do not actually bring in any money.
Typically most home business owners have a business that looks like this.
- Setting up Marketing- 15% of their time – Zero income produced
- Calling New Leads – 50% of their time – Zero income produced
- Training – 25% of their time – Zero income produced
- Making Follow Up Phone Calls – 10% of their time – Producing Income!
The money is made in the network marketing industry during the follow-up conversation. Usually, after a presentation has been given and any questions have been answered.
This is when the “order” is taken.
The more follow-ups you do, the more money you will make.
Yet the reality of many home business owners is that they spend time doing things that don’t make them money.
So how do you change that?
First off we need to prioritize our activities.
- Setting up Marketing – 30% of your time – Zero income produced
- Calling New Leads – 10% of your time – Zero income produced
- Training – 10% of your time – Zero income produced
- Making Follow Up Calls – 50% of your time – Producing Income!
Looks a little different doesn’t it. And the cool thing is that there is just a simple 2 step process to follow.
Step 1: Start producing 20-40 leads a day that comes through a custom capture page that qualifies your leads for you.
Step 2: Create an Email autoresponder series that follows up with your leads for you daily.
The Quality of Follow Up
So how do you start getting 20-40 leads a day? The secret is found in Truth Bomb Marketing. A step by step guide for any network marketer that is looking to build their business online using the internet.
I am not going to go into all the details because that is beyond the scope of this post… but will be addressed in future blog posts.
An email autoresponder is a passive way to follow up with your leads but it does allow you to stay in front of your leads and continue marketing to them over a longer period of time.
Why is that important?
As far as your prospects are concerned, “buying” comes down to timing. Your prospect will buy from you when the time is right for them, not you.
In order to take advantage of this fact, you must stay in contact with them over an extended period of time. And using an autoresponder like Aweber can help you do this.
Your email should convey two things.
1. Position you as a leader and knowledgeable expert.
2. Provide your reader with value.
So when you start producing 30 leads per day, that’s 900 leads per month. 1%-5% will join during their first 30 days depending on the quality of your leads and follow-up campaign.
Your autoresponder will help you to keep in touch with your prospect, some of your leads, 1%-5% will call you and get started in your opportunity. And over time this creates a compound effect that literally builds your business for you.
You are creating an opportunity to be sponsoring 9 new reps or distributors into your company monthly.
Remember first and foremost that network marketing is a business of MARKETING, learn the skill to market and this is going to become a reality for you.
This is why I recommend getting your hands on Truth Bomb Marketing. This is the definitive guide to attracting endless leads and reps to your home based business business using the internet.
Did you get value from today’s post? If so, please share on your favorite social media site using the social icons below or to the left.
What has been your biggest struggle with recruiting? Share your comment below. Would love to see how I can help you.
Yours in Gratitude,
P.S. Stop the pain of struggling today. There’s an answer waiting on the other side, one simple system that I use to generate upwards of 20 leads a day for my business. (Unless You Already Have Too Many Leads) – Click Here For Instant Access