Blog Help: 6 Email List Building Tips

Email List building

Ask any blogger making money and they will say the money is in the list. Creating an email list has to be a top priority for any blogger.

Without a list how do your readers know when you post to your blog?

Without a list how do you let your audience know when you are running a special for your business?

Without a list how do you grow your following?

Did you know that there is a secret to building an email list?

Hint:
Give them a value exchange.

That’s it.

Give them a reason to give you their email address. In the industry, we call this a bribe or offer. Yet it has to have value.

Think about what you are willing to trade your email address for. More Leads, Secrets, Unknown Information…. etc.

6 Email List Building Tips

1. The Offer – Give them something free in return for their email. It could be a PDF, Video, Podcast, or anything else you can think of. When you create this offer make sure you’re using an autoresponder to capture their email.

2. Add the Opt-in form to your About You page. If you got them to read all the way through, now would be a good time to have them opt-in to your offer or list.

3. Add Opt-in form to your sidebar above the fold. Let people know as soon as they land on your page that you have something free to give away.

4. Add Opt-in at the end of your post. If got someone who just stopped by your blog for the first time and read your post, invite them to get an update. Let them know that you are here to provide value.

5. Add Opt-in on the footer of your site. As people read and engage, give them the opportunity to get on your list. Don’t worry about the bribe or offer here. Invite them to learn more from you.

6. The dreaded Lightbox Pop Up – Now you may be shaking your head but this is a GREAT way to grow your list. Use caution and know your niche. For some industries, this can kill your conversions. So test it out and get feedback

Now I don’t have all of these on my blog, why? Because I know that you are part of the online crowd and know how to find an opt-in form and connect with me. 🙂

With that being said.. which opt-in forms are you using?

***Did This Help You? If so, I would greatly appreciate it if you commented below and shared on Facebook and/or Pinterest.***

Yours in Gratitude,

Chef Katrina

Connect with me on Pinterest

P.S. Stop the pain of struggling today. There’s an answer waiting on the other side, one simple system that I use to generate upwards of 20 leads a day for my business. (Unless You Already Have Too Many Leads) – Click Here For Instant Access


Katrina
Katrina

Chef Katrina is a former Disney Chef. Retired from the corporate kitchen she now runs an online digital marketing training company called Marketing Ingredients. She is a mentor for Digital Marketeers. In her downtime she ballroom dances and spends time with her dog!

    5 replies to "Blog Help: 6 Email List Building Tips"

    • […] Own Your List – by this I mean you need to have an email opt-in form on your blog with an auto responder. You will need to spend some money to get this list started but it is worth the investment 10,000-fold. I recommend Aweber. I recommend reading this article about email marketing. 6 Email List Building Tips […]

    • Alana

      I shared this on LinkedIn for my business contacts who are business bloggers and will also be pinning this I am not a business blogger now, but I’ve learned – always collect information – you never know when you might need it.

      • Katrina

        Hi Alana! Thank you so much for sharing this post. I see you are using blogspot for your blog. Do you like it?

    • Amy

      Katrina,
      I must confess that I am a list junkie. I have several lists going at any one time, and if I lose any of them, I feel quite lost, myself. Great post!

      • Katrina

        Do you keep all your lists on one auto responder or just have them go to your personal email account, like gmail?

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